Shopper marketing blog

How to get summaries of Amazon product reviews using ChatGPT

Posted by Paul on Apr 3, 2023 7:38:51 AM

Update: Since this post was created, it would appear that ChatGPT has made it impossible to analyse reviews from a URL. You can still copy and paste reviews for it to summarise.

I am sure just about everyone has heard of ChatGPT. Many have also given it a quickly go and been amazed with what it can do. Having said that, exactly how practical is it for work purposes?

If you do know ChatGPT, please go to the bottom of this article to get the AI created introduction:

Well, if you're an e-commerce manager, shopping marketing manager, or brand manager, there's a practical application of ChatGPT that you can use today to get fresh insights into customer reviews of your products on Amazon. By using ChatGPT to summarize the reviews, you can quickly and easily gain valuable insights that can help you make informed decisions about your products and marketing strategies.

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Topics: Rating and Reviews, Shopper Marketing, Amazon

Find out who was the number one online grocery in February

Posted by Paul on Mar 14, 2022 7:50:59 AM

In the second month of their online grocery shopping tracker, CheckoutSmart continues to bring fresh insights into this fast-growing, fast-changing market.

NB The numbers below are deliberately obscured, if you would like to know the answers please contact us.

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Topics: Online, Supermarket, Tesco.com, Shopper Research, Amazon, Q-Commerce

Amazon number 2 in UK for online grocery, Getir leads Q-Commerce

Posted by Paul on Feb 28, 2022 7:47:50 AM

CheckoutSmart create groundbreaking online grocery shopping tracking service for FMCG brands & retailers in the UK

Today CheckoutSmart launched its online grocery shopping usage tracker as part of its SmartResearch services. Using feedback from thousands of grocery shoppers each month, CheckoutSmart will track the usage of the online grocery supermarkets, Amazon grocery, Food Aggregators and Q-Commerce all in one place.

This will allow brands & retailers to:

  • Track the scale and trends of each grocery delivery sub-sector and the players within them. 
  • Make decisions about their investments and the relative importance of each player
  • Use the data to engage with their businesses in discussions about the prioritisation of channels and the resources required.
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Topics: Online, FMCG, Tesco, ecommerce, Shopper Insights, Shopper Research, Amazon, Q-Commerce

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  • Actively manage your shopper reputation in all online retailers
  • Create instant shopper action in any retailer, on any sku in the way you want
  • Start a genuine dialogue with shoppers about your products
  • Launch more successful NPD faster and use immediate feedback to improve your mix
  • Excite shoppers with easy to execute, effective virtual on-pack activities
  • Upgrade your understanding of the retail execution within all retailers
  • UK, Europe, US and beyond

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