CheckoutSmart create groundbreaking online grocery shopping tracking service for FMCG brands & retailers in the UK
Today CheckoutSmart launched its online grocery shopping usage tracker as part of its SmartResearch services. Using feedback from thousands of grocery shoppers each month, CheckoutSmart will track the usage of the online grocery supermarkets, Amazon grocery, Food Aggregators and Q-Commerce all in one place.
This will allow brands & retailers to:
- Track the scale and trends of each grocery delivery sub-sector and the players within them.
- Make decisions about their investments and the relative importance of each player
- Use the data to engage with their businesses in discussions about the prioritisation of channels and the resources required.