CheckoutSmart blog

The Top 10 Ways Cashback Apps Help Grocery Brands

Posted by Paul on Nov 5, 2018 8:22:34 AM

In 2018 we conducted research that showed 65% of our members look at our app when they are planning their food shopping, and 35% while they shop in the supermarket*. It is clear that grocery cashback apps are an excellent route to deliver shopper marketing goals.

For example, we can use Geo targeting to serve brand advertising right onto consumers mobile devices at the first moment of truth, but the power of these apps goes a lot further than simply helping to raise brand awareness.

Based on our experience as Europe's No.1 grocery cashback organisation, here are the top 10 ways you can start using these apps to your advantage today:

 

Read More

Topics: Supermarket, Grocery, Coupon, marketing, FMCG, mobile phone

CheckoutSmart launches easy online grocery ratings & reviews

Posted by Paul on Oct 1, 2018 2:19:09 PM

Customer reviews

Online Grocery Reviews

Shopper Marketing agency CheckoutSmart’s new offering taps into the known online and in-store sales benefit from increasing an items rating and reviews. A report from Bazaarvoice has shown a 25% increase in online sales across grocery retailers for over 30 reviews on every SKU. 

Read More

Topics: "Online", Grocery, Rating and Reviews

Shopper Marketing Insight: Top 100 Brands online 2018

Posted by Paul on Jun 25, 2018 1:27:44 PM

Coca-Cola retains their crown as the UK’s favourite online supermarket brand

CheckoutSmart, Europe’s No.1 grocery cashback app has released the UK’s Top 100 Online Grocery Brands report based on our online data. Once again, Coca-Cola was on sparkling form accounting for 66p in every £100 spent online by shoppers. This is an important club because £16.15 of every £100 spent is accounted for by the Top 100 brands.

Who else was a winner? Aptamil baby milk is growing up well as the fastest climber within the top 25, moving up 9 places to 19th. The No.1 Beer brand was Stella Artois, up 14 places to 32nd closely followed by Fosters up 12 places at 38th. Their perfect accompaniment Walkers Crisps was a new entrant in the Top Ten at 9th.

Read More

Topics: FMCG, Supermarket, Grocery, Coupon

Digital Shopper Marketing

FAST & FLEXIBLE

CheckoutSmart is a leading digital shopper marketing agency delivering fast, flexible campaigns against all your goals in any retailer or just one:

  • Supporting your NPD and Rate of Sale
  • Saving your sku distribution
  • "On-pack" competitions with no pack changes!
  • Fast Surveys & online Ratings & Reviews
  • UK, Europe and beyond

Talk to us here: CONTACT US