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Our case studies

Lactalis - Always On Review Solution

Posted by Paul on Nov 4, 2024 12:36:18 PM

The Brief…

The Lactalis team was dissatisfied with its position on product reviews. They felt their products were underrepresented in the number and quality of reviews.

They also wanted to consistently maintain a fair presence on all supermarket retailer sites over a year. They asked us to deliver this on core SKUs across their portfolio.

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Topics: Rating and Reviews, Food Industry, Always On

Pepsi Max Sampling & Reviews in Tesco

Posted by Paul on Dec 6, 2022 4:56:23 PM

 

The Brief…

The Britvic PepsiCo Tesco team tasked CheckoutSmart with delivering 2 important objectives:

1. Driving sampling of 2 Pepsi Max SKUs (600 ml and 600ml Cherry) in Tesco

2. Adding 100% verified purchase consumer reviews onto the Tesco.com site.

To be delivered quickly and to a capped budget.

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Topics: Rating and Reviews, Food Industry, Britvic

Google Benefit…

In addition to the benefit on Walmart.com, the reviews were also picked up by Google which show when “Kellogg’s Cocoa Krispies” is searched via Google.

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